Portland Screenplay Awards
Screenwriter Spotlight: Finalist (Michael Bayouth)
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Logos are about recognition ~ Brands are about feelings
Designing a logo is the fun part of creating a business brand. But before you pick out your company name, the design, the colors and font, you need to ask yourself; is your logo speaking to your customers or is it simply a design that you thought looked clever, trendy, or artistic? Logos are much …
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Creative Services Agency
Check out my new website! I got jiggy with it and got down in WordPress. I think I had fun – even after prepping and uploading over 500 images! Ugh! Take a peek here! Facebook Twitter Instagram
The Cure For Brand Blindness
I lost a good job today. I’m really glad though because it prompted this post. This applies to a surprisingly large percentage of businesses out there and is such vital information. Let’s say a Firewood Company comes to me for rebranding. The guy says, “Michael, we’d really like you to redesign our logo.” To which …
What’s in a Name?
In a word; everything. It’s perception – just like branding. The wrong name for your product or company is as detrimental to your success as a bad omelet at a breakfast bar – So, you decided to name your T-Shirt store “The Purple Turtle”. Very creative. Yes, it’s named after your brother’s pet, and you’ve …